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Business directories are a powerful tool that can help improve your SEO and bring more value to your business. When managed correctly, business directories can help increase sales and brand recognition. It's important to make your directory stand out from the rest and be relevant to your target audience. By making your directory easy to find and navigate, you'll be able to reach more potential customers and get your brand in front of them. A business directory is an excellent tool for SEO because it allows you to reach a large, high-quality audience that is likely to convert, helping your business grow. Listed below are the top reasons why the business directory is good for SEO - take a look and see how it can benefit your business! 1. The business directory can help you rank highly in search results.  Business directories are a great way to improve your website's SEO because they are full of high-quality backlinks from reputable websites. Most website ow...

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Reliable rank tracker software is crucial to developing a successful SEO strategy. Aside from tracking keyword rankings, SEO tools provide you with keyword research features and useful SEO metrics, which lets you pick the most effective keywords for your website. With so many rank tracking tools in the market, how do you know which one is the best fit for you? This list includes some popular rank tracking tools, showing what scope of tasks they offer based on different pricing models. 1. Rank Tracker by SEO PowerSuite Rank Tracker from SEO PowerSuite enables you to track keyword positions, analyze SERPs, research keywords, explore competitors, and make estimates for SEO and PPC campaigns. The accuracy and volume of keyword data make it a decent competitor of industry-leading rank-checking tools, such as Semrush or Ahrefs. Meanwhile, Rank Tracker is affordable for small businesses. It is also cost-efficient when it comes to large SEO agenc...

"Thin" content is one of the most misused and loose terms in our industry. Whenever there's an inexplicable drop in rankings, a lot of experts are ready to jump in and blame an alleged "thin" or "duplicate" content penalty. On the other hand, whenever Google is willing to confirm an update, they would include "thin content" in the list of possible reasons for a hit making it next to impossible to diagnose the issue properly. Let's try and look into the term in more detail and try to create an easy-to-digest (and more importantly, easy-to-act-on) definition for it. What Is Thin Content? Let's first look at the usual way search experts describe the phenomenon: Thin content is anything that doesn't provide any real value to the people who visit your site. It is badly written articles that are only there for SEO. It is something generated purely to draw in clicks, or full pages only there to target a different variation of a keyword. ...

Google Search Console is an amazing tool that provides invaluable search data by real users directly from Google. While the charts and tables are friendly to work with, a large part of the data is not accessible from the UI.  The only way to get to this hidden data is to use the API and extract all that valuable search data that is available to you – if you know how. This is possible with regular expressions. Here's how you can maximize the Google Search Console API using regular expressions, according to Eric Wu, VP of Product Growth at Honey, a PayPal Company, who spoke at SMX Advanced. Diagnosing SEO issues with GSC Working on a website experiencing stagnant or declining growth or a core update drop? Most SEO professionals turn to Google Search Console (GSC) to diagnose such issues. (Or if resources permit, you may even use a paid tool like Ryte or build your own platform.) Fortunately for the SEO community, there...

Google releases one or two changes to its algorithms daily; most of them are not noticeable. And a few times a year, Google will officially announce a "core update." A core update refers to broad changes to Google's algorithm and systems that cause notable fluctuations in search results. This article is an up-to-date summary of the impact of the May 2022 core update on industries, search queries, and the search result page. Winners and losers are analyzed to provide additional insights and links to help your website recover from the impact of these changes. Core Update Terminology No one knows the exact nature of core updates unless Google tells us, as it has in the past with the Speed update or Freshness update. To analyze the impact a Google core update has on organic search results, we can look at two things: visibility and volatility. Visibility tells us the organic presence of a domain in Google's search results. When the visibility metric increas...